Massachusetts 55+ Housing Industry Council - Community Tour

Wednesday, June 15

The Massachusetts 55+ Housing Industry Council and the BRAGB Multi-Family Council are excited to bring all interested 55+ and multifamily housing industry professionals together to experience an example of some of the best in 55+ lifestyle communities in our local industry. You are invited to an exclusive behind-the-scenes presentation and tour of Blu Haven Town Homes in Middleton, MA. Host DiBiase Homes, led by developer Ugo DiBiase, welcomes you to learn why their newest townhomes have such appeal for today's 55+ homebuyer.

Winner of a 2022 Best of 55+ Gold Award (Attached Home) by NAHB, Blu Haven is touted as among the area's best of upscale suburban living in Middleton. These beautifully appointed luxury townhomes boast spacious open concept floor plans, high quality interiors and a host of features and thoughtful amenities intentionally designed to promote a maintenance-free lifestyle for those 55+.

• Learn from the developer and his team about the history of the project, challenges they faced, and why they created this relaxed, maintenance-free, 55+ lifestyle hideaway in one of the finest neighborhoods on the North Shore.
• Hear from Blu Haven's marketing team on how they determined their target buyer profile and what marketing and messaging strategies were implemented.
• Hear from Blu Haven's sales professionals' strategies to court and win sales. They will also share current market absorption conditions as well as current sales challenges.
• Experience the added benefit of hearing from actual homeowners on their decision to choose Blu Haven Town Homes and what their new 55+ lifestyle is like in this exclusive new enclave.